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This is a 6-week online course you can do to help you decide if Coaching is for you

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Level 1 Training - Cert. Coaching

If you have no previous coaching training and are starting out in this profession, I recommend the Applied Coach Education Programme.  This is a comprehensive programme which gives you the skills and knowledge to become a coach of excellence. Graduates achieve high standards in professional coaching and we are proud of the calibre of “our” coach graduates. 

We have programmes throughout the year,  Numbers are limited to four per class, which makes maximum use of practical assignments and interaction. Distance learning options are available where required.  Classes generally meet weekly over the 3 month period, which will also include undertaking a practical coaching assignment and being coached. 

The programme includes a minimum of 36 hours of coaching practicals which are supervised by your trainer or an experienced coach.  This is an opportunity to put into place the things you have learnt within a supported environment.

 It is expected that the programme will take approximately 6 months to complete.

 

Curriculum

How to become a successful

      Business Coach

      Executive Coach

      Life Coach

                and build a thriving practice or internal coaching program

 

How to achieve genuine, measurable, sustainable change by using best-practice behavioral coaching techniques

 

 

 

Section 1

1.1 Introduction to Coaching

What is coaching and how it differs from counselling, therapy, training, mentoring etc

Old models and new models

What are the different types of coaching e.g. business coaching, life coaching etc

The history/present state/future of Coaching

The attributes of a “Professional Coach”

Critical skills which are needed before coaching begins:

Time Management

Understanding yourself, what you want to do and what motivates you

 

How to select the right Coach

Coaching assessment and needs analysis

The education of Coaches

The Core Competencies of a Coach

Applying and adopting the 67 competencies identified by the ICF:

Setting the Foundation

Co-creating the relationship

Communicating effectively

Facilitating learning and results

 

1.2 The Psychology of Coaching

Practice Models and methodologies:

Learning and Learning theories

The conscious/unconscious mind

Conditioning and experience

Dealing with the Past

 

Sigmund Freud

Rudolf Steiner

Accelerated Learning

Perceptual styles

 

 1.3 Keys to successful change

The NZSC three keys to successful change

Cognitive behavioural theorists

 

The Strategic model of change

The five steps to success

 

1.4 Types of Coaching

Private practitioner versus in-house coach

 

Types of Coaching: - all types are covered, but three are covered in more depth according to student requirements

Workplace coaching

Business Coaching

Life coaching

Executive Coaching

Career Coaching

 

Family coaching

Leadership coaching

Youth Coaching

 

Methods of coaching:

Telecoaching

Face-to-face coaching (in person)

Group coaching

Shadow coaching

E-coaching

 

 

Section 2

2.0 Coaching Models

An understanding of three different coaching models, including the NZSC model.  Assessment instruments and techniques, your toolkit

 

How to develop your own tools

 

2.1 The Strategic coaching model in process

The coaching conversation – the strategic coaching model

Responding to common client/coaching situations

Conducting the introductory meeting

Coaching Guidelines

Preparing sessions

Conducting sessions

Accountability, environment, focus, pace

Collecting and managing information

Managing progress and accountability

Correcting and leveraging slippage

 

Measuring the outcomes of coaching

Developing and selecting appropriate tools

Gaining client ownership and building trust

Managing the group coaching situation

 

Revisit of core competencies

 

This includes a coaching practical assignment

 

2.2 Coaching Tools

Assessment instruments, homework assignments, your tool kit

 

Power questions

How they integrate into the coaching model

The use of power questions and application in different settings

 

Goal setting

The purpose of goal setting in the coaching process        How to set goals with a client  - three

Goal setting tools

 

Neuro Linguistic Programming

How it applies to coaching

How it is used to enhance coaching

Case study work

 

Discovering values

The purpose of understanding values

How/when they come up in the coaching process

Three tools to help your client uncover their values

 

Discovering needs

The purpose of needs in the coaching process

A needs tool to help your client uncover needs

 

 

 

Section 3

3.0 The Coaching Business [optional extras]

Vision, mission and values

Ethics and standards of conduct

Business practice methods and tools, forms and reports                             

Business communications – newsletters, letterheads, etc

Creating a winning business plan

Loans, business overheads, planning

Focusing on developing your three core specialties

 

3.1 Marketing your coaching business

Required reading: InfoGuru Marketing – Leveraging what you know to attract all the clients you can handle

Developing a marketing strategy – market positioning

Customer service philosophy

How to exceed expectations

Positioning, pricing, packaging

Designing marketing and advertising material

Implementing the plan

Branding and brand awareness

Reading and research materials

Delivering the service

Following through on promises

Monitoring progress and accountability

Establishing performance measurement

The Coach as PR Manager

 

Sales skills

Prospecting

The needs analysis

Talking coaching with your prospects

How to write and develop winning proposals

How to present proposals and gain commitment

Closing the deal

Negotiating terms

Establishing communication and feedback

Customising your material, flavoring with your “brand”

 

3.2 Accounting and financial considerations

Setting up a simple business accounting format

Setting up as a sole trader, partnership or Limited liability company

Establishing sound but simple processes – monitoring cash flow

Essential business knowledge and skills

Managing money

Using technology to maximise your business administration and processes

 

Leases, premises

Client management for ongoing business

Business ownership and time management

Setting up within a “Learning Community”

Self-management and business management

Work practices and family commitments

Business networking

Office and equipment requirements

 

3.3 Ongoing learning and development

Your coaching future

Designing your learning future and goals

Putting into place your learning plan

 

Setting aside budgets for ongoing learning

Research and Development

3.4 Induction for the Professional Coaching Company

Processes and Systems

Marketing

Expectations

Office-set-up

 

 

 

Required Reading:

 

You will receive a comprehensive manual with notes relating to the course prospectus.  In addition, you will be required to purchase  the following course texts. Both texts are available though the Coaching Plus website – http://www.coachingplus.co.nz/bookstore

 

1.  Co-active coaching – new skills for coaching people toward success in work and life Laura Whitworth, Henry Kimsey-House, Phil Sandahl.  Davies-Black Publishing, Palo Alto, California, 1998

 

2.  InfoGuru Marketing – Leveraging what you know to attract all the clients you can handle (2nd edn). 2003,  Robert Middleton. [for those who undertake the self-employed track and will be handling their own marketing]

 

Fee Structure

Applied Coach Education Level 1 $5060   (60 credits)

Additional to the above costs, students should allow:

1.  The purchase of books as per each curriculum (approximately $200)

2.  A $300 per month allowance for 1:1 coaching with a qualified Coach for 4 months

3.  Toll call costs for tele classes

 

Registration

A Place on the programme is offered after an interview with the Programme Director.  Please register here for a free interview by providing your NAME, A BRIEF OUTLINE OF YOUR BACKGROUND EXPERIENCE, PREVIOUS EXPERIENCE WITH COACHING AND YOUR CONTACT DETAILS:

Register for Interview

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